TRADEMARK MONITORING? WHAT IS IT?
Trademark Monitoring involves the diligent surveillance of your trademark to identify any present or potential infringement. It can be carried out for a specific period or indefinitely based on your needs. Our team of trademark experts consistently monitors the market for any potential risks and notifies you of any trademark infringement that may currently be occurring or could occur in the future. This proactive approach allows you to take preventative action before the issue escalates into a legal dispute. In essence, Trademark Monitoring provides you with the necessary information to protect your trademark rights.
WHY SHOULD YOU MONITOR YOUR TRADEMARK?
It is crucial to maintain a vigilant approach towards monitoring your trademark to ensure that your creativity remains distinct and doesn't become ordinary. Additionally, monitoring helps in the following ways:
Being aware of when to take necessary action to safeguard your trademark against infringement.
Preventing the exploitation of your mark by imitators and counterfeiters.
Understanding your competitors' actions and staying ahead in the market.
ARE THERE DIFFERENT TYPES OF TRADEMARK MONITORING?
There are various types of trademark monitoring available, and the fundamental one is the Federal Trademark Database Monitoring. This form of monitoring examines the trademark applications that have been submitted to the USPTO and notifies you if any similar trademarks to your own are filed.
Another type of monitoring is the State Trademark Database Monitoring. Nevertheless, not all states possess online searchable databases. Additionally, the International Trademark Database Monitoring tracks trademark applications and registrations in multiple countries worldwide. Besides, some monitoring services also keep a watch on the internet to detect any infringing branding.